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There's got to be a better way!

I don't know if you've ever sat in a bath of tepid water - but I can tell you - it's not that enjoyable.

In my old flat, the water from the "hot" tap was tepid at best, so when I wanted a bath, I'd boil lots of water on the hob to tip into the tub. I did it so many times that running a bath this way became a fairly smooth process, but it was still a waste of time and effort.

It's incredible what we can get used to. Once we've found a way to work around a problem, we can adjust and it becomes our new normal.

Eventually, someone says, "This is rubbish - there's got to be an easier way of doing things!" They're right, and that moment leads to much-needed change that benefits everyone. I should have called the landlord and running a bath would have been as simple as turning the tap.

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The same thing can happen in established businesses.

We get used to the status quo, even if it's not efficient. All it takes is for someone to take a step back and say "There's got to be a better way to do this!"

If you were to mentally take a step back and take a look at your business, what would be your tepid bath? What's holding you back? What makes you think "There's got to be a better way"?

At the rate technology develops, sometimes we just don't know that there's a better way of doing things that could save us time and money. It's well worth a look around to see if there is a better way.

• • •

The complete retail solution from Citrus-Lime is focused on making your life as a retailer easier.

It's built on decades of retail experience and is at the forefront of retail technology, making sure that independent retailers can meet the expectations of customers today whilst running an efficient and profitable business.

Related to this article ...

Cate B, Nov 2019. Get more out of Ecommerce

Cate B, Oct 2019. Mobile Friendly Ecommerce

Cate B, July 2019. Boost Click & Collect Sales

Cate B, Apr 2019. Simple Ecommerce Checklist for Independent Retailers

Grant H, Sept 2018. The Modern Day Customer Journey

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