2.5 min read
After more than 20 years in business, we've spoken with lots of Specialist Retailers who pride themselves on customer service. "It's the personal touch that makes the difference".
These days, however, a store visit is less likely if the customer can't see what's available when browsing online. The internet has been a disruptive force on traditional retail, that's for sure.
We're working with an increasing number of independent retailers across Ireland in the cycling, outdoor and equestrian space to help them capitalise on this.
Citrus-Lime's End-to-End Retail Solution can help you turn more online browsers into repeat store customers.
Here's five short reasons why 1000's of retailers and shop staff, like the Altitude team in Waterford, choose Citrus-Lime (and why you should, too) ...
Cloud POS will help you avoid hundreds of lost hours spent at a keyboard entering data. Cloud POS is an end-to-end solution, which means your item data is always up to date everywhere - always.
With the time you save, you can focus on growing your business and developing your loyal tribe.
"We looked ... there isn't another retail system out there that cost-effectively delivers the End-to-End solution like that of Citrus-Lime Cloud POS. It doesn't seem to exist."
Paul, Director - Trekitt
These days, people start their buying journey online. Many people go on to buy online and come in store to collect their items. This is called Click & Collect and the expectation for this service throughout Ireland has become the norm.
Citrus-Lime Ecommerce is fully integrated with Cloud POS. This is important because customers will always be able to check what you have in stock. More people will take the time to visit with you if they know you have what they are looking for.
Our market-leading Click & Collect solution drives store visits up. This is fantastic because, when customers spend time with you in store, they buy more.
Customer Rewards is our built-in Loyalty system. Shoppers earn points that convert into savings on future orders. Customer Rewards helps you delight customers and build a loyal tribe.
Customer Rewards protects your margins, too. It's an all too common habit to see a discount offered during the first transaction. Customer Rewards helps you to deliver savings to customers that are loyal to you.
Citrus-Lime's Supplier Integration Module (SIM) is unique in the marketplace. From creating items on Cloud POS to setting up items online, SIM is across the whole system.
Because SIM connects direct to your suppliers, there's no need to wait on hold or log in to a B2B. Cloud POS is live with the supplier which makes Special Order management a breeze.
Check supplier stock levels in Cloud POS, create the special order and place the PO. With built-in email and SMS templates, Cloud POS helps you keep customers in the loop.
"Integration with suppliers is fantastic. It means you buy more new stuff from suppliers because you know it's not creating more work for you to book it in. It's saving us a lot of time."
Jon, Director - Vive Le Velo
Let's face it ... managing product data online is often boring and time-consuming. "Lack of time" is one of the key reasons given for not getting started with Ecommerce.
With Citrus-Lime, you can have ecommerce but avoid the extra work. We will build your site and manage your product data so you don't have to*. Our team of Data Specialists have prepared more than 64,000 items already - linked live with your system.
When you book an item on to Cloud POS, Citrus-Lime Ecommerce fetches optimised data and images. It even puts it in the right category for you.
This automation means products are live within minutes of receiving stock. Customers see the latest gear faster, securing your reputation as a market leader.
* We support most brands in the cycle industry (and all the big ones), so you might need to set up some products yourself. Across Cycle, Outdoor and Equestrian, we have over 64,000 items ready to go. That list is growing all the time, too. We recommend keeping your homepage fresh as well (but we're happy to help out when you're really busy).