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Challenge

In 1959 Frank Davies opened The Climber's Shop - the first outdoor shop in Ambleside! For over half a century The Climbers Shop remains in the centre of Ambleside and is a focal point for many climbers, walkers and holiday-makers wanting to kit themselves out for the outdoor lifestyle.

The online shop needed to mirror the aesthetic of their stores and accommodate a vast amount of climbing products. Fully integrated with Click & Collect & Courier services, the responsive site is robust enough to accommdate and unlimited amount of products whilst providing a smooth and easy experience.

Solution

In Store

POS provides the solid foundation for all our in store solutions. The software handles a range of core functionality from point-of-sale through to stock management and our fantastic new Cloud Reporting Tool.

Online

The Climbers Shop site provides a sleek and easy shopping experience, taking full-use of our proprietary search and navigation software, Find & Filter. This allows customers to instantly filter search and category results across multiple attributes whilst providing Google with a structured site which is easy to index — great for SEO.

Results

Climbers Shops ecommerce website is a great example of what responsive ecommerce design in the outdoor industry. Taking advantage of modern and frequently requested functionality which is demanded from modern customers.